Now open in SoHo — 100 Greene St

Fashion that moves with you,
not against it.

Curated collections for the way you actually live — from morning coffee to evening plans, without changing your outfit twice.

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10+
Years in SoHo
3,000+
Happy Customers
100%
Curated Quality
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Curated for You

Collections that fit your rhythm

Every piece is chosen with intention — versatile enough to layer, style, and wear again and again.

Spring collection featuring light fabrics and warm tones
New Season

Spring & Summer

Light layers, breezy silhouettes, and colors that catch the New York sun.

Autumn collection with rich earth tones and cozy textures
Classic

Fall Essentials

Warm knits, structured outerwear, and the pieces that carry you through every season.

Accessories and statement pieces to complete any look
Finishing Touches

Accessories

Bags, jewelry, and small details that transform an outfit from good to unforgettable.

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Jill Stuart boutique interior on Greene Street
Our Story

We believe style should feel like you, not a costume.

Jill Stuart was born on Greene Street with a simple conviction: the best clothes are the ones you reach for without thinking. We curate pieces that work hard — transitioning from desk to dinner, weekend to weekday, without losing their shape or their story.

Every season, we hand-select from independent designers and established labels, focusing on quality fabrics, honest construction, and designs that age gracefully. Nothing here is here for a moment — everything is here for years.

Curated Selection

Every piece chosen by hand, never by algorithm.

Made to Last

Quality fabrics and construction that outlast trends.

The Experience

More than a store — a place to belong

Walk in as a customer, leave as someone who finally found their spot in the city.

Personal Styling

Our team takes the time to understand your life, your schedule, and your taste — then builds a wardrobe that works for all of it.

Local & Independent

We partner with small designers and ethical brands so every purchase supports someone's craft, not just a corporation's bottom line.

Community Events

From styling workshops to seasonal pop-ups, our space is designed for connection — not just transactions.

Find Us

Right in the heart of SoHo

Address

100 Greene St
New York, NY 10012

Hours

Mon – Sat: 10:00 AM – 7:00 PM
Sunday: 11:00 AM – 6:00 PM

Say Hello

We'd love to hear from you

Whether you have a question about a collection, want to book a styling session, or just want to say hi — drop us a line.

Is this your business?This is my business